Nashville skyline at twilight
REALTOR® · C2EX · e-PRO · AHWD

Helping you buy smarterand build long-term wealth.

A Nashville-based REALTOR® serving Middle and East Tennessee — for buyers, sellers, relocators, and investors who want an advisor, not just a transaction.

Serving Mount Juliet · Nashville · Franklin · Knoxville · The Smokies
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A different kind of agent

Real estate is more than a single transaction.It's a tool for options, stability, and future opportunity.

Hailey Estrada is a Nashville-based REALTOR® originally from Southern California. She moved to Tennessee in 2021 and quickly navigated the market as a first-time homebuyer — purchasing her first home, later buying new construction, and ultimately turning her original property into a long-term rental.

Having personally experienced relocation, first-time homeownership, and the trade-offs of investment properties, she brings practical, firsthand insight to every client journey — whether you're buying your first home, exploring an investment, or considering how a property can serve you long-term.

Above all, Hailey is committed to being more than just your agent. She aims to be a lifelong resource and trusted advisor through every stage of your journey.

Read Hailey's Full Story
What you're working with

A background built on marketing strategy, real-estate operations, and firsthand ownership.

10+
Years in marketing & client strategy
4
NAR certifications held
Middle + East TN
Primary service region
Firsthand
Buyer, investor, landlord, relocater
Hailey Estrada, REALTOR®
Hailey EstradaMount Juliet, TN
Meet Hailey

A decade of marketing. A second career in real estate.A lifelong advisor in the making.

Hailey began her career at Auction.com — the nation's largest online real-estate auction marketplace — where she marketed bank-owned, foreclosure, short-sale, HUD, Freddie Mac, and Fannie Mae inventory at scale. She managed more than 500,000 emails a week, ran A/B tests on creative and segmentation, and hosted Concierge events educating investors on the auction process.

After nearly a decade in marketing — including stints at Brookdale Senior Living marketing real-estate communities nationwide — she came full circle into real estate herself in 2022. Today she serves buyers, sellers, relocators, and investors across Middle and East Tennessee from Compass's Mount Juliet office.

REALTOR®C2EXe-PROAHWD
Read the Full Bio
Four ways to work together

Buy. Sell. Relocate. Invest.Each one, with the next ten years in mind.

Hailey's practice is organized around four pillars — the same four words in her LinkedIn headline. Underneath each is a deeper advisory philosophy that treats your home as a financial asset, a lifestyle decision, and a long-term option all at once.

  1. 01

    Buy

    Buy smarter, with a long-term lens

    Whether you're buying your first home, your next home, or your first investment property, the right purchase compounds for years. Hailey helps you weigh not just what a property is today, but what it can become.

  2. 02

    Sell

    Position your home as a portfolio asset, not just a listing

    A sale isn't the goal — the right sale, at the right time, with the right positioning is. Hailey brings a decade of marketing strategy to every listing: pricing, presentation, channel mix, and buyer qualification.

  3. 03

    Relocate

    A trusted connector, in Tennessee and beyond

    Relocating to or from Tennessee brings logistics, deadlines, and emotion in equal measure. Hailey has personally relocated across the country and now serves as a vetted connector — both for clients moving in and clients moving out.

  4. 04

    Invest

    Real estate as a tool for options, stability, and wealth

    Hailey doesn't just sell houses — she helps clients think in portfolios. When to buy, when to hold, when to refinance, when to sell. As a landlord herself, she brings practical, firsthand experience to every investment conversation.

Go deeper

See how each engagement actually works.

Detailed service outlines, deliverables, and what to expect at every stage — for buyers, sellers, relocators, and investors.

Explore All Services
Tennessee mountain ridges at golden hour
The Approach

When to buy, when to sell, when to hold — answered with strategy, not pressure.

Hailey works closely with clients to help them think ahead. Real estate decisions are rarely about a single moment; they're about a sequence. A first purchase that becomes a rental. A relocation that opens a new market. A hold that builds the down-payment for the next move.

For clients relocating to or from Tennessee, she also serves as a trusted connector — offering vetted relationships across the country to ensure you're taken care of wherever life takes you.

Read the Full Approach
In their words

Recommendations from people who have worked with Hailey — verbatim from her LinkedIn profile.

I had the pleasure of working with Hailey for several years and was always impressed with her strong work ethic and ability to get the job done. She is highly methodical, organized and a fast learner. Hailey quickly became adept in Marketing Automation strategies and technologies in the time that I worked with her. She was always on point with all projects that she managed and was able to complete them with great thoroughness and on schedule. Hailey was an invaluable member of our team and would be an asset to any organization that she is a part of.
Gabriel Nguyen
Email Marketing Manager at Auction.com
Worked together at Auction.com
Hailey joined our team at the perfect time and was able to learn fast and efficiently. She was inquisitive, resourceful, and approached obstacles with a positive attitude. She took the initiative of managing projects from end-to-end, which she later took ownership of entirely. In addition, her attention to detail shined through our projects as she was able to catch the slightest errors that the rest of our team missed. Her promotion at Ten-X was no surprise to me; I believe Hailey has an aptitude for email marketing as she is extremely thorough and always thinks about the customer experience.
Blu Buquoy
Marketing & Communications at Particle Measuring Systems
Worked together on the same team
I had the pleasure of working for Hailey for over 2 years at Auction.com, collaborating on many projects. Hailey's ability to juggle multiple tasks boosted the effectiveness of our team to meet rigorous deadlines. Some of her best skills include her attention to detail, willingness to improve and can-do attitude. I thoroughly enjoyed working with Hailey and believe she would be an asset to any team.
Peter Huynh
Stable Value · Sr. Product & Risk Analyst · Pacific Life
Worked together at Auction.com
Credentials

Five National Association of REALTORS® designations — earned, not collected.

Every credential below is a separate NAR-issued program — each with its own curriculum, ethics requirements, and ongoing education obligation. Together they cover technology, diversity and fair housing, and a public commitment to excellence across the real estate practice.

REALTOR®

REALTOR®

National Association of REALTORS®

Member in good standing — bound by the NAR Code of Ethics.

C2EX

Commitment to Excellence Endorsement

National Association of REALTORS®

Issued Jun 2024 · Recognizes excellence across ten real estate practice areas.

e-PRO

e-PRO® Certification

National Association of REALTORS®

Certified in digital marketing and technology for real estate professionals.

AHWD

At Home With Diversity®

National Association of REALTORS®

Issued Jul 2024 — diversity, equity, and inclusion in housing, anchored in fair housing.

FHS

Fairhaven: A Fair Housing Simulation

National Association of REALTORS®

Issued Dec 2023 — interactive fair housing training.

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Your next move

Let's talk about where you are —and where you want to be in ten years.

A 20-minute conversation costs nothing and resets everything. No pressure, no scripts — just an honest second opinion on your plan.